To the surprise of few, social media eats up the most time spent on mobile devices.
The latest Global Internet Phenomena Report by Sandvine tracked March data from multiple Internet service providers and confirmed that social media is the main traffic driver on the mobile web. The firm measured traffic during the peak hours of 7 p.m. and 11 p.m. and broke out data consumption in terms of upstream consumption, or uploading content, and downstream consumption, or downloading content.
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