Michael Rogers, vice president communications for the Small Business Association of Michigan, talks with business coach and consultant Tom Borg about the definition of marketing, Ben Franklin’s Platinum idea for making your business more profitable, why it’s important to be involved in a business association, the four questions every client wants answered, the #1 reason people don’t buy from your sales people and the three types of advertising you should be using.
For more knowledge, news, and insights visit:
michiganbusinessnetwork.com
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