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Your Monthly Social Media Update with Kate Snyder

technologyMichael Rogers talks with social media expert Kate Snyder, owner of Piper & Gold Public Relations, about the futility of trying to match big companies in social media outreach, the number one thing you can do to be effective in social media, the difference between boosted and promoted Facebook posts, and the value of Facebook video ads.

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BWL: Lansing Energy. Providing 40% clean energy by 2030

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