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Travel Michigan Campaign

Regional BusinessAt the 2015 Mackinac Policy Conference, Chris catches up with David West, Vice President of Travel Michigan, which handles the Pure Michigan campaign for MEDC. David discusses economic development, how they share their story with the public, and policy makers.

He gets into the continuing economic impact of Pure Michigan, and how they are giving back to Michigan. They also discuss the current roads issue, tourism, and touch on the next evolution of that campaign, which is coming this summer.

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