Knowledge • News • Insights

In Partnership With

AP Lazer: Leading the Way

The Importance of Making Communications A Priority

business-spotlightJason Vines is known nationwide as a leading crisis communicator. He served as the lead spokesman for Chrysler and Ford during challenging, high-profile ongoing news stories. In his new book “What Would Jesus Drive?,” Vines offers the inside story of what happened, how and what lessons can be learned.

He talks to Matt Friedman about what’s in the book and what any size business should always remember about the importance of communications and talking to its customers.

What's Hot

Get the latest news from MBN right in your inbox

Sign up for our newsletter and never miss a beat.