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Michigan Business Network: MFBI_Top_Banner_Results_Q4_2025

Protecting Your Manufacturing Company During a Recession – Diversify

Manufacturing, Talent SummitWhile at the Michigan Manufacturing Association Talent Summit 2015, Jeffrey speaks with Annette Crandall, President of Quality Assured Plastics.

They discuss the importance of companies diversifying their portfolios to minimize the impact of variables in the industry, and how she was able to dodge the automobile crisis. Annette provides insight on corporate strategies used during the recession. She also discusses being a woman leader in the manufacturing industry, the rewards and challenges.

Excerpts of the event is provided.

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