Join Michigan’s top association pros at MSAE’s Meetings & Education Summit on August 6 to discover fresh ideas, tech tools, and strategies to elevate your events and education programs!  

Keynote Presentations

Powered Productivity:

Super Tech Tools to Get Stuff Done

Join Your Nerdy Best Friend (and former association education director!) for a look at common productivity problems related to meetings and event planning, followed by a hands-on exploration of technology to solve them. You’ll discover tools you never knew existed to get organized and work more efficiently.

Beth Z, Author, Speaker

Your Nerdy Best Friend

Beyond the Badge

Unlocking the Power of Certification in Associations

Holmes Corporation

As industries face growing talent gaps and evolving skill demands, certification programs offer associations a powerful avenue to expand impact, generate revenue, and elevate their industry’s standards. Whether developing your own credential or delivering education aligned with another organization’s certification requirements, associations are uniquely positioned to lead in this space. In this session, we’ll explore the full spectrum of opportunities—strategic, educational, and operational—related to certification programming. Learn how to identify your organization’s niche, structure programs for success, and partner effectively to deliver high-value education that drives member engagement and professional growth. Leave inspired to think bigger about how certification can enhance your association’s value proposition and advance your mission.

Elevating the Conference Experience

A Collaborative Exchange of Ideas

MacKenzie Feldpausch

Education Programming Manager

Michigan Association of

School Boards

Whitney Haughey

Conference & Event Planner

Michigan Association of

School Boards

How can we design annual conferences that captivate participants, deepen learning, and inspire action? In this interactive session, MacKenzie and Whitney will kick off with a showcase of innovative strategies their team has implemented to reinvigorate their flagship event—from creative engagement tactics to methods that boost the transfer of learning. Up next? Lively roundtable discussions – where participants will share their own experiences, swap creative ideas, and explore opportunities to enhance the impact of their conferences.

Venue Confidential

Insider Contract & Event Planning Tips

Every Meeting Professional Should Know

Moderator: Denise McGinn, CAE

Panelists: Matt Ames, Morgan Henry, Clarissa Lange, Donna Roy, CTA

Join this dynamic panel of seasoned venue professionals as they provide insider insights into venue contracts and clever planning strategies. From uncovering which contract items are truly negotiable to sharing real-life success stories and cautionary tales, this session is designed to equip meeting planners with the knowledge and confidence to better advocate for their events. Discover proven strategies to maximize value, minimize risk, and build productive venue relationships. The session will conclude with a 15-minute open Q&A—bring your toughest questions and negotiation challenges!

Register today to secure your spot at this

informative and engaging event!

Click here to download the full agenda.

Join Us on August 6, 2025!