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MSAE | Knowledge Hub!

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Michigan Business Network: MSAEWelcome to the MSAE Knowledge Hub! Our library is loaded with downloadable content including white papers, guides, reports, research, industry analysis and much more, provided by subject matter experts and industry partners – all free to you! By downloading the content, you may be contacted by the provider.

MGI is pleased to share the results of our 2025 Membership Marketing Benchmarking Report. This year’s report provides valuable insights into the strategies and tactics related to member engagement, generational shifts, dues increases, and the use of AI.

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Overcoming Four Key Challenges in Association Leadership
Overcoming Four Key Challenges in Association Leadership

Discover solutions to the top challenges in association leadership with our comprehensive guide. Learn strategies to improve processes, manage staff limitations, leverage technology, and optimize budgets. Download your free copy now!

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How Associations Can Use Learning to Generate Revenue
How Associations Can Use Learning to Generate Revenue

A practical guide to boosting non-dues revenue and member value with online learning.

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Content to Cash: Revive your event content and unlock new revenue
Content to Cash: Revive your event content and unlock new revenue

Unlock hidden revenue from your events. Explore this guide to repurpose event content and create fresh income streams.

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Why Your AMS Needs to Power Insight — Not Just Store Data
Why Your AMS Needs to Power Insight — Not Just Store Data

Is your AMS just storing data — or driving smarter decisions? Download this free guide to discover how a built-in data warehouse unlocks retention insights, engagement value, and financial clarity for associations.

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The Association Leader’s Guide to Lead Marvels’ Digital Engagement Platforms
The Association Leader’s Guide to Lead Marvels’ Digital Engagement Platforms

This edition of our Association Executive Guide Series is the definitive guide to three unique digital platforms, each built for a specific use case. Learn how our association partners are using them to engage members, attract sponsors, and grow revenue without adding to their workload.

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