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Chris Holman welcomes back Jason Cords, Executive Manager, Shaheen Chevrolet, Shaheen Cadillac, Lansing, MI.
Watch Jason and Chris discuss how Shaheen Chevrolet and Cadillac balance sales, service, and EV growth to stay competitive, in the YouTube video shared below:
In their conversation, Chris looked to find out several things from Jason;
- For today’s customers, how do you balance vehicle sales, financing, and service to deliver a full “one-stop” automotive experience?
- How does having a large inventory and service capacity help you stay competitive in the Mid-Michigan auto market?
- What role do after-sales services like maintenance, inspections, and protection plans play in building long-term customer relationships and revenue?
- How do you create a premium, “luxury-level” customer experience across sales, financing, and service to stand out in a competitive auto market?
- How is Cadillac’s growing EV lineup, like the Cadillac Lyriq and Cadillac Escalade IQ, changing customer demand and dealership strategy today?
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