The Make It in Michigan Newsletter – April 2026
Welcome to this month’s Make It in Michigan update, highlighting small business growth, recent entrepreneurship and innovation activity across the state, including startup wins, success stories, new funding opportunities, upcoming events and ecosystem achievements.
Michigan Startup WINS $1 Million Investment at Second Statewide PitchMI Competition
Adrenaline Interactive of Ann Arbor, a startup specializing in dynamic in-game advertising, was named the winner of the 2026 PitchMI competition, which saw 375 applicants from around the state.
READ ABOUT THE EVENT
E&I Success Story: BRCĒ
BRCĒ, a performance material startup co-founded by a pair of Michigan State University students, got off on the right foot with support from the MEDC’s E&I programs – and snagged an investment from two investors when they appeared on Shark Tank in March. When former competitive athletes Tanvi Gadamsetti and Madhav Aggarwal sought to improve the performance of shoelaces and reduce the risk of injuries, they developed a high-performance polymer-composite material for their product. Learn more about how BRCĒ grew from idea to game changer.
READ THE FULL SUCCESS STORY
The Small Business Support Hubs (SBSH) 2.0 application is now open, offering a new funding opportunity to help expand and strengthen regional small business support services across Michigan. This round builds on previous work to improve access, increase coordination and elevate resources for entrepreneurs statewide. To help applicants navigate the updated program, MEDC will host an informational webinar covering application requirements, eligibility, timelines and key updates. The session includes a live Q&A, and attendees are encouraged to submit questions in advance during registration to help shape the discussion.
Apply Today
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