McDonald’s®, Pure Michigan® and Coca Cola® Team Up to Launch ‘Pure Michigan Mix’ Frozen Beverage
Pure Michigan Mix fans have the chance to win concert tickets, park passes and more to celebrate Michigan fun
MICHIGAN – (July 12, 2023) – Michigan’s summer road trip season is in full swing. Whether you’re heading to a festival, a ballpark, one of the state’s vibrant downtowns or sparkling beaches, or pitching a tent at one of Michigan’s state parks, McDonald’s wants to help you celebrate Michigan’s summer as you hit the road. The Golden Arches have teamed up with Pure Michigan and The Coca-Cola Company to offer the brand-new frozen ‘Pure Michigan Mix’ beverage, helping travelers beat the heat with a chill as they explore Michigan’s two peninsulas.
The ‘Pure Michigan Mix’ blends Fanta® Blue Raspberry and Sprite® Lymonade into a frozen beverage meant to be enjoyed while enjoying Michigan’s refreshing summer sights and attractions. And, with more than 500 McDonald’s restaurants from the Motor City to the Soo Locks and everywhere in between, there are multiple options to enjoy this special drink.
Fans who purchase the ‘Pure Michigan Mix’ will have the chance to score access to some of the biggest events of the summer. Scanning the QR code on the exclusive 22-ounce cup of the ‘Pure Michigan Mix’ could land fans Pine Knob or Little Caesars Arena concert tickets, passes to the Michigan International Speedway, tickets to Michigan’s Adventure Amusement Park, or a McDonald’s Arch Card.
To help launch the new product, McDonald’s, The Coca-Cola Company, and Pure Michigan are hosting a series of ‘First Pour Ceremonies’ at McDonald’s restaurants in Detroit, Flint, Traverse City, St. Ignace, and Port Huron this week. The events will feature city leaders as well as tourism industry representatives from across each region. Events in Traverse City, St. Ignace, and Port Huron took place Tuesday.
“McDonald’s is proud to serve Michigan residents and travelers at 506 locations throughout the state,” said Jeff Stanton, McDonald’s of Michigan Owner/Operators Business Association President. “Whether you are traveling from Coldwater to Sault Ste. Marie or Port Huron to Holland, there is a McDonald’s open and ready to help you feel comfortable along the way with the freshest foods and most vibrant drink flavors that truly make exploring the Great Lakes state worth every mile.”
“The Pure Michigan Mix collaboration between McDonald’s, The Coca-Cola Company and Pure Michigan is a celebration of the summer experiences and attractions that only Michigan can offer its travelers,” added Stanton.
“We couldn’t be more excited to partner with McDonald’s and Pure Michigan to help celebrate summer with the Pure Michigan Mix frozen drink,” said Brian Stetler, U.S. Account Director for The Coca-Cola Company. “The Coca-Cola Company is proud to know that this new mix will help fuel all of the fun and excitement that comes with a summer in Michigan.”
“Road trips and beach days are a quintessential way to refresh and enjoy a Pure Michigan summer,” said Dave Lorenz, Vice President of Travel Michigan, part of the Michigan Economic Development Corporation (left). “The Pure Michigan Mix brings an extra dimension of flavor and fun to summer travel with the potential to unlock thrilling experiences at Michigan’s music and entertainment venues.”
The ‘Pure Michigan Mix’ is available for a limited time at participating McDonald’s restaurants and through the McDonald’s App. While this special mix is only around for a limited time, fans can still enjoy the Frozen Fanta® Blue Raspberry and Sprite® Lymonade flavors solo. Or, they can chill with a Frozen Coca-Cola®.
For more inspiration on the new frozen ‘Pure Michigan Mix’ visit puremichiganmix.com. For travel inspiration and ideas for summer fun, visit Michigan.org. Share your ‘Pure Michigan Mix’ on Facebook, Instagram, and TikTok by tagging @PureMichigan and @mcdonaldsofmichigan and by using #PureMichiganMix.
Here’s a video about the Pure Michigan Mix
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About McDonald’s USA
McDonald’s USA, LLC, serves a variety of menu options made with quality ingredients to millions of customers every day. Ninety-five percent of McDonald’s approximately 13,500 U.S. restaurants are owned and operated by independent business owners. For more information, visit www.mcdonalds.com, or follow us on Twitter @McDonalds and on Facebook at www.facebook.com/mcdonalds.
About The Coca-Cola Company
The Coca-Cola Company (NYSE: KO) is the world’s largest beverage company, refreshing consumers with more than 500 sparkling and still brands.Led by Coca-Cola, one of the world’s most valuable and recognizable brands, our Company’s portfolio features 20 billion-dollar brands including, Diet Coke, Fanta, Sprite, Coca-Cola Zero, vitaminwater, POWERADE, Minute Maid, Simply, Georgia, Dasani, FUZE TEA and Del Valle.Globally, we are the No. 1 provider of sparkling beverages, ready-to-drink coffees, and juices and juice drinks.Through the world’s largest beverage distribution system, consumers in more than 200 countries enjoy our beverages at a rate of 1.9 billion servings a day.With an enduring commitment to building sustainable communities, our Company is focused on initiatives that reduce our environmental footprint, support active, healthy living, create a safe, inclusive work environment for our associates, and enhance the economic development of the communities where we operate.Together with our bottling partners, we rank among the world’s top 10 private employers with more than 700,000 system associates. For more information, visit Coca-Cola Journey at www.coca-colacompany.com, follow us on Twitter at twitter.com/CocaColaCo, or find us on LinkedIn at www.linkedin.com/company/the-coca-cola-company
About Michigan Economic Development Corporation
The Michigan Economic Development Corporation is the state’s marketing arm and lead advocate for business and community development with the focus on growing Michigan’s economy. For more information on the MEDC and our initiatives, visit www.MichiganBusiness.org. For Pure Michigan® tourism information, your trip begins at www.michigan.org. Join the conversation on: Facebook, Instagram, Pinterest, TikTok and Twitter.
Photos L-R:
Traverse City
Whitney Waara – Traverse City Tourism Chief Operating Officer
Trevor Tkach – Traverse City Tourism President
Mike Szukhent – Michigan Festivals & Events Association President
Kevin Klein – Cherry Capital Airport Director
Tina Bosio – Traverse City McDonald’s Supervisor
Dave Lorenz – Vice President of Travel Michigan
Brian Stetler – U.S. Account Director for The Coca-Cola Company
Richard Lewis – Traverse City Mayor Richard Lewis
St. Ignace
Brian Stetler – U.S. Account Director for The Coca-Cola Company
Terri Beebe – St. Ignace McDonald’s Owner/Operator
Lora Brown – Executive Director, St. Ignace Visitors Bureau
Dave Lorenz – Vice President of Travel Michigan
Rachel Beelan – St. Ignace McDonald’s Department Manager
Port Huron
James Freed – Port Huron City Manager
Pauline Repp – Port Huron Mayor
Conrad Haremza – Port Huron City Councilmember
Marci Fogal – President of the Blue Water Area Convention & Visitors Bureau
Thelma Castillo – CEO and President Blue Water Chamber
Ann Baker – McDonald’s Community Service Representative
