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Michigan Business Network: Kettering - Top

Ideas to Help You Put Together a Business Plan that Gets Results

Operations and Lean Practices, Finance, Sales and MarketingMichael Rogers, vice president communications for the Small Business Association of Michigan, talks with the authors of The Pocket Small Business Owner’s Guide to Business Plans. Brian Hill and Dee Power discuss putting together a business model, overcoming your competitors, calculating expenses, figuring out if you need a capital infusion, dodging common mistakes, writing your executive summary, putting together a marketing strategy, evaluating your team and analyzing your progress.

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