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ICYMI: Michigan Business Beat | Julie Mann, Lead With Collective, Apprenticeships Build Michigan Talent

MBN: Race To Talent CAMW! May 26

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Jeffrey Mosher welcomes back MBN Content Creator Julie Mann, Founder & CEO of Lead With Collective, Lansing, MI.

Hear Julie and Jeffrey discuss how registered apprenticeships help employers build talent, boost retention, and strengthen Michigan’s workforce in the SoundCloud podcast shared below: 


There were several questions Jeffrey wanted to ask Julie in this conversation:

Registered Apprenticeships are often associated with the skilled trades, but the model is expanding into many industries. Why are more employers looking at apprenticeships as a workforce strategy today?

The brochure highlights a strong return on investment and high employee retention. Why are those numbers getting the attention of business leaders right now?

Many employers struggle to find workers with the “right skills.” How does the apprenticeship model help close that talent gap differently than traditional hiring?

Apprenticeships combine classroom instruction with hands-on learning. Why is that “earn while you learn” approach proving effective for both employers and employees?

For a business owner hearing about Registered Apprenticeships for the first time, what’s the biggest misconception about launching a program?

Tuesday, May 19th, MBN was on the road to Turner Street, Old Town, North Lansing, MI. Capital Area Michigan Works! was hosting “Race To Talent”.

This video shares the program opening, after breakfast, and before breakout sessions. Race to Talent

– This video included remarks from

● Tekea Norwood, Chief Operating Officer of CAMW!
● Julie Mann, Founder & CEO of Lead With Collective.
● Jay LaNew, Apprenticeship Success Coordinator and Business Services Officer, CAMW!, Capital Area Michigan Works! Apprenticeship Benefits:

● Registered Apprenticeships are federally recognized and standardized programs that support the training, productivity, and retention of skilled workers.

● Apprenticeships are a proven win-win training model with benefits for both employers and our region’s workforce. For example:

○ Apprenticeships offer a “learn and earn” model, allowing workers to contribute to the day-to-day operations of a company and earn a paycheck while they learn the necessary skills.

○ Apprenticeships lower turnover rates and reduce hiring expenses by developing talent from within.

○ Over 90% of apprentices are still employed with a company one-year after completing their apprenticeship.

● While many people are familiar with apprenticeships in the construction and manufacturing sectors, almost any occupation is a good fit for apprenticeships, including IT, accounting, childcare, and customer service. About Race to Talent:

● Race to Talent is for employers who want to grow, retain, and develop talent through registered apprenticeship programs.

● It is an outreach effort in partnership with the Michigan Department of Labor and Economic Opportunity to increase the number of employers offering registered apprenticeship programs.

● During the event today, employers will hear from regional companies that have built successful apprenticeship programs in healthcare, manufacturing, HR, and more! How CAMW! Supports Employers:

● Capital Area Michigan Works! can help employers create a custom registered apprenticeship program for their company’s goals.

● We work directly with employers to ideate training opportunities and walk them through program requirements to build the best apprenticeship program for their team. Get Involved:

● Employers interested in starting an apprenticeship program should contact CAMW!’s apprenticeship team at apprenticeship@camw.net.

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ABOUT CAMW! Capital Area Michigan Works!, a proud partner of the American Job Center network, connects with businesses to develop recruiting and retention strategies, and strengthens the local workforce by enhancing education and career opportunities for job seekers. For more information, call (517) 492-5500 or go to www.camw.org.

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