Dr. Bonnie J. Knutson is a professor in the School of Hospitality Business at the Broad College of Business. Widely known as an authority on emerging lifestyle trends and creative marketing strategies, she often consults with business leaders who want to understand and capitalize on changing consumer demands. Bonnie hosts Marketing Moments on Michigan Business Network.

Her work has been featured in publications such as The Wall Street Journal, USA Today, and on CNN. She has also had articles appear in numerous business publications and is editor of The Journal of Hospitality and Leisure Marketing. Knutson has been named as one of Michigan State University’s Distinguished Faculty. She has also been honored with the MSU Distinguished Alumni Award and the Hospitality Business Alumni Association Lifetime Academic Achievement Award.  She was given the esteemed Withrow Award for teaching and research in the Broad College of Business and has won the prestigious Golden Key Teaching Excellence Award for outstanding instruction and dedication to students. The Advertising Education Foundation named Dr. Knutson a National Scholar.