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Entrepreneurship Lessons From a Leader in Marketing to Outdoor Enthusiasts

sales-and-marketingMichael Rogers, vice president communications for the Small Business Association of Michigan, profiles Hyaat Chaudhary, CEO of Carbon Media Group in Bingham Farms. Carbon Media Group is comprised of market-leading online content that connects advertisers with the largest digital audience of outdoor enthusiasts. From hunters and anglers to skiers, hikers and boaters to commercial and hobby farmers, their audience is made up of the people who view outdoor recreation as an essential part of their daily lives. 

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