Michael Rogers, vice president communications for the Small Business Association of Michigan, interviews sales training expert Joe Marr of Sandler Training in Ann Arbor. Joe talks about the #1 mistake small business owners make when talking about budget with clients.
Tomas Hult interviewed Ruth Bolton, Professor of Marketing in the Carey School of Business at Arizona State University, and recipient of the 2016 American Marketing Association / Irwin / McGraw-Hill Distinguished Marketing Educator Award.
Tomas Hult interviews Clay Voorhees, Director of the PhD program in Marketing and Associate Professor in the Broad College of Business at Michigan State University. The Broad College’s Department of Marketing has produced the most Ph.D. graduates in marketing in the last half a century by some accounts. Dr. Voorhees tells us about the department’s doctoral program and the overall goals for the program, who is the typical enrollee and what can they expect to learn, and what shifts in doctoral education in marketing he has seen in the last decade and how MSU’s program is keeping up with the changes.
Tomas Hult interviews Doug Hughes, Chair of the Department of Marketing and United Shore Endowed Faculty Fellow of Sales Leadership in the Broad College of Business at Michigan State University.
Tomas and Doug discuss the Broad College’s Department of Marketing’s lofty ranking in research in the field of marketing as well as its program ranking for the Master of Science in Marketing Research.
Dr. Hughes is also the driver of the sales leadership program at Michigan State, and Tomas and Doug dialogue about the sales focus and the value of sales leadership training for students and companies.
Michael Rogers, vice president communications for the Small Business Association of Michigan, talks with sales trainer and coach Greg Coyne of Gerry Weinberg and Associates Sandler Training.
What to Do When your Prospect Says You Are Too Expensive -- It happens.
Chris Holman and Melanie Duquenel President & CEO, Better Business Bureau of Eastern Michigan, Southfield, MI, have a discussion on this topic.
Michael Rogers, vice president communications for the Small Business Association of Michigan, interviews Joe Marr, owner of Joe Marr Sandler Training in Ann Arbor, on how to better manage the sales process in your small business. Marr has over 20 years of experience organizing, training, coaching and managing sales professionals and sales managers worldwide. In executive sales and training positions in the corporate world, Joe was responsible for the technical and sales fundamentals training of over 1000 sales people worldwide in support of a $110,000,000 business. A native of Ann Arbor who attended EMU Business School, Joe's mission is to help business people to get as comfortable and effective in selling and sales management, as they are in the rest of their business.
Michael Rogers, vice president communications for the Small Business Association of Michigan, talks with sales trainer and coach Joe Marr of Joe Marr Sandler Training in Ann Arbor. Marr has over 20 years of experience organizing, training, coaching and managing sales professionals and sales managers worldwide. In executive sales and training positions in the corporate world, Joe was responsible for the technical and sales fundamentals training of over 1000 sales people worldwide in support of a $110,000,000 business. A native of Ann Arbor who attended EMU Business School, Joe's mission is to help business people to get as comfortable and effective in selling and sales management, as they are in the rest of their business.
Michael Rogers, vice president communications for the Small Business Association of Michigan, talks with business author Seena Sharp about her book Shake Up Your Thinking, Shape Up Your Business: 68 SharpInsights to Attract Customers and Boost Sales. No matter what field you’re in, the market is changing in ways that are unexpected, unforeseen, surprising, and unpredictable. “Shake Up your Thinking, Shape Up Your Business” presents the most popular SharpInsights that will help you find creative ways to attract new customers—before competitors catch on. You’ll discover business opportunities and ideas to fill new gaps in the marketplace by reading real-life examples from organizations of all sizes.
Michael Rogers, vice president communications for the Small Business Association of Michigan, talks with Veronica Gracia-Wing, associate strategist for Piper & Gold Public Relations in Lansing, for this month's edition of This Week in Small Business Technology's 'Social Media Edition'. In these six segments, Michael and Veronica discuss a range of topics which include... how small businesses can increase the number of their Facebook and Twitter followers, Pokemon Go lessons for marketers, how to stay up-to-date on changes in social media and how to use social media to connect with millennials.
