Tom Bennett, vice president of sales & services for Experience Grand Rapids joins host Cheryl Ronk on this segment of Association Impact.
Experience Grand Rapids and other DMOs offer the Certified Tourism Ambassador program. Bennet discusses with Ronk the value of the program in creating docents and more professional hospitality personnel in every corner of the destination.
To hear Tom and Cheryl discuss CTAs, please click on the embedded SoundCloud PodCast shared below.