MCSB Michigan 50 Companies to Watch,
1 Bold Step
In a lead-up to the 2022 Michigan Celebrates Small Business Gala Celebration Jeffrey Mosher spoke with several winning companies from this cycle. This year’s gala will take place at the Breslin Center in East Lansing, MI, on May 3rd! Please visit michigancelebrates.org/
Here, Jeffrey Mosher speaks with Adam Clarke and Jennifer Jurgens, President and CEO, 1 Bold Step, Grand Rapids, MI, a Michigan 50 Companies to Watch award winner for 2022.
To listen to their full interview please click on the embedded SoundCloud PodCast shared below!
About 1 Bold Step
An Agency Focused on Helping You Build a Sales & Marketing Machine
Operations Audit
When was the last time you evaluated your sales and marketing operations? Is it optimized to get you more customers? It’s time to take a detailed look at your current roles, people, processes, and systems.
Whether you are launching a new product, creating a new plan, or aligning your organization, sales and marketing should always coordinate with your organization’s strategic goals while getting more customers.
Creating demand is what gets you new customers and more sales. That’s why good marketing is value-add, not overhead. Is your inbound and outbound marketing all that it can be?
Jennifer Jurgens
CEO/Founder
Jen is a catalyst that loves to make everything she touches somehow better, faster, and more efficient. And while her career choices may seem unrelated, the thread that ties them together is that she brought order, process, growth and scale to every organization she’s worked with. From creating some of the first hosted e-commerce solutions at Pandesic (an IntelSAP venture), to working with The HON Company, Konica Minolta, Safety-Kleen, Adtegrity, USXchange, Mindpepper, and others to bring process and prove marketing ROI, to serving as executive director for Susan G. Komen Michigan, and most recently, scaling growth as the president of SalesPad, Jen brings clarity to the complex and builds trust-based teams that keep companies moving forward.
In her current role as CEO and Founding Partner at 1 Bold Step, she is helping companies and organizations organize, optimize, and grow.
Adam Clarke
President
Adam learned early in his career that he has a knack for partnering with people to make their jobs easier and more efficient. At 1 Bold Step he does this through empathic problem-solving, creative idea generation, solid project management skills, and by creating systems and processes that scale.
This passion for helping people, combined with his marketing background, has brought him to partner with companies like Haworth, AOP, Honeywell, Kendall Electric, Cascade Engineering, and Byrne Electrical to help them build and scale some of their most complex software applications. From customer relationship management (CRM) and marketing automation to e-commerce, inventory management, and proprietary content management systems, he has worked with myriad customers to envision, plan, and deliver. Working with different clients in numerous industries has given him a breadth of business experiences and sharpened his focus on how companies best go-to-market, deliver great user experiences and prove return on investment.
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About Michigan Celebrates Small Businesses
Michigan Celebrates Small Businesses is a non-profit (501c3) organization that is composed of statewide founding organizations that provide small businesses with resources to help their company grow. MCSB has Since 2005, their awards gala has celebrated and honored the impact small businesses have on our communities and state. MCSB makes small businesses their priority and will continue to support, connect, and celebrate small businesses in Michigan.
Michigan Celebrates Small Business is a partnership of the Michigan Economic Development Corporation, Edward Lowe Foundation, Small Business Association of Michigan, U.S. Small Business Administration, Michigan Business Network, and the Michigan Small Business Development Center.
Kinexus Group is the Managing Partner of the 2022 Michigan Celebrates Small Business gala.
Information about Michigan Celebrates Small Business can be found at www.MichiganCelebrates.org
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