Jeffrey had several questions for Nora:

What did you do before franchising?

Why did you choose franchising over starting your own business?

What have you learned about franchising? What are the advantages/disadvantages?

Why did you choose Pool Scouts/the pool industry?

How has it been being a minority/female owner of multiple businesses and a mother?

What advice do you have for others looking to get into business ownership/franchising?

What are your goals moving forward?

A recent report from Entrepreneur’s Franchise 500 shows that the percentage of women franchise owners has risen for five consecutive years, going back to 2016. And Pool Scouts is seeing the same trend. With 75 people working for her across all of her brands, Farhat is aware that she’s in a powerful position to encourage others, and she takes it seriously. Despite the stereotypes and fights many women have to go through, in any industry, she believes that it can be turned into an advantage by constantly having to prove herself as a professional in a traditionally male-dominated industry. Above all, nothing is more valuable to Farhat than raising her three daughters and showing them first-hand what a strong woman in business ownership looks like.

ABOUT POOL SCOUTS:
Virginia Beach, VA-based Pool Scouts is a premier pool service franchise focused on delivering a quality, consistent brand experience while providing pool cleaning, maintenance, and minor repair services at residential properties. Technicians are trained in testing, monitoring, treating, and servicing pools and can provide ongoing service as well as help at the beginning and end of the summer season. With 112 territories across 18 states, Pool Scouts offers a great opportunity as a low-cost franchise in the pool services industry with available territories across the United States. For more information or franchising opportunities, visit http://poolscoutsfranchise.com.