GREYSON CLOTHIERS CELEBRATES OPENING OF GRAND RAPIDS STORE WITH SAUCONY COLLAB, RIBBON CUTTING ON FRIDAY, DEC. 6
Greyson Clothiers Grand Rapids store offering a limited early-release of Greyson x Saucony shoe
GRAND RAPIDS, MICH., Dec. 5, 2024 – Rockford Construction (Rockford) and Greyson Clothiers will celebrate the opening of the new Greyson store on Monroe Center in downtown Grand Rapids with a ribbon cutting and limited early-release of the Greyson x Saucony shoe. The ribbon cutting will be held at 10:30 a.m. Friday, Dec. 6, at the new 4,100 square-foot Greyson Clothiers Grand Rapids Den, located next to Shinola in the Peck Building, at 40 Monroe Center St. NW.
The national luxury lifestyle brand will celebrate the opening in the heart of downtown Grand Rapids with a limited release shoe in collaboration with Rockford, Michigan-based Wolverine World Wide’s Saucony brand. Greyson is offering a limited early release of 50 pairs of its Greyson x Saucony shoe to in-store Grand Rapids guests on Saturday, Dec. 7; before it debuts online on Dec. 9.
“We are excited to bring Greyson into the vibrant retail scene of downtown Grand Rapids,” said Greyson Clothiers CEO Charlie Schaefer. “Guests of our Grand Rapids Wolf Den store will find a selection of highly curated Greyson products, including limited-edition collaborations, like our Saucony collaboration – another West Michigan-based global brand – and seasonal lifestyle products aligned with local and national brands, such as the Detroit Lions, University of Michigan and Michigan State University.”
Unique to Greyson Clothiers Grand Rapids Den will be the addition of a “Custom Shop” — a glass enclosure to offer guests the opportunity to customize hats and other wears while watching the process in action.
“The Custom Shop will also support Greyson’s expansive global wholesale business bringing an element of light manufacturing and adornment to downtown Grand Rapids,” said Shaefer.
Since launching in 2015, Greyson quickly established itself as a category leader in the golf and lifestyle apparel market by offering a differentiated and more versatile perspective on performance apparel. Greyson has strategically expanded its omnichannel presence – serving customers across multiple countries through a growing network of brick-and-mortar locations and a robust network of distributors – with a focus on expansion in key markets.
Greyson’s Grand Rapids store joins eight retail dens worldwide, including two in Michigan: Detroit and Harbor Springs. Other locations include: New Orleans, New York City, West Palm Beach, Atlanta, Denver, and Republic of Korea.
“We are a strong supporter of the sustainable growth that’s been happening in downtown Grand Rapids for over 20 years,” said Mike VanGessel, founder and CEO of Rockford. “Bringing Greyson Clothiers to Monroe Center elevates the downtown retail district and provides residents and visitors with renewed opportunity to explore all there is to see and do in downtown Grand Rapids.”
WHAT: Greyson Clothiers Grand Rapids Grand Opening
WHEN: Friday, Dec. 6, 2024
10:30 a.m.
WHERE: Greyson Clothiers Grand Rapids Den
40 Monroe Center St. NW
Grand Rapids, MI 49503
About Greyson
Greyson creates premium lifestyle apparel inspired by the “always on the go” daily routine – an integration of golf, racquet, fitness, and everyday essentials with an elevated perspective. As a values-based business, Greyson has evolved into a community, built on the values of creativity, loyalty, and camaraderie.
Founded in 2015, Greyson delivers elevated, everyday essentials that blend luxury lifestyle fashion and performance sports apparel. As an active golfer with a background in luxury sport design, founder Charlie Schaefer wanted to create products that were built to perform in but styled for life. Everyday pieces are designed with top technical properties to easily transition through daily routines.
Greyson is available across multiple countries around the globe through a network of retail locations, e-commerce and strategic partnerships with key national and regional retailers.
Visit greysonclothiers.com for more information.
