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GR Company's Growth Recognized by Inc. 5000 Honor

Michigan Celebrates Small Business
August 11, 2022 9:00 AM

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Growing GR Marketing Firm Makes Prestigious Inc. 5000 list for 2022

(GRAND RAPIDS, MI) -
Grand Rapids-based marketing firm LaFleur Marketing has made the prestigious Inc. 5000 list for 2022. LaFleur Marketing, founded in 2015 by Chip LaFleur, has grown to a robust 40-person team specializing in data-driven digital marketing for law firms, healthcare organizations, financial services firms, and other highly regulated businesses. The Inc. 5000 list is only the latest in the company's numerous honors.

The Inc. 5000 list, first introduced in 1982 as the Inc. 500 list, recognizes the top earning private companies by overall revenue growth over a three-year period. Companies that make the list must be U.S.-based, privately held, for-profit, and independent. The minimum revenue required for 2021 is $2 million. 

Unlike other lists based on a company's net worth, the Inc. 5000 highlights the most notable cases of company growth and shines a spotlight on innovative entrepreneurs building sustainable companies that make a deep impact on our world. Making the list has been a milestone in numerous celebrated household brands, such as Pandora, 7 Eleven, Toys 'R' Us, Zipcar, Zappos.com, and more. 

“I’m extremely excited to see proof that operating a business with a progressive, evidence-based approach results in maximizing our organization’s output and the dramatic growth that our team has been able to experience as a result,” said company founder Chip LaFleur. 

Learn more at www.lafleur.marketing.

In 2020 Chip and his company were recognized as a Michigan 50 Companies to Watch with Michigan Celebrates Small Business. Here's his interview from a couple of years ago.

To Listen to their full interview please click on the embedded SoundCloud PodCast shared below!

Back in 2014, founder and president Chip LaFleur had a vision in which businesses worked in partnerships and employees were treated like friends. So, he politely exited his current agency position and took the exhilarating first steps toward his dream. Today, that dream is our reality.

What began as a small startup to help small- and medium-sized law firms with their basic marketing needs have since blossomed into an ever-growing group of experienced, skilled, and creative marketing professionals working together to exceed expectations for a wide range of clients located throughout the country, including law firms, healthcare organizations, and even other startups and entrepreneurs. Together, they work with determination and compassion to help our clients reach more customers and provide those clients with great service.

LaFleur Marketing, MI 50 Companies to Watch
LaFleur Marketing, Grand Rapids, MI
Chip LaFleur, President
Date Founded: 2014
Industry: Professional Services
Sites in Michigan: 1
Full-time equivalent employees: 21 - (in 2020) - nearly double now.
Website: https://lafleur.marketing/ 
Questions:
1. Describe the company in one sentence.
We are a results-driven digital marketing partner.
2. What is the next major accomplishment planned by the company?
Publishing a book on digital legal marketing. We are also really excited about our 2020 pro-bono website getting started!
3. What makes the company truly unique?
Our commitment to seeing results for our clients and making the needed adjustments to our strategy if needed. We also have a unique approach to community engagement we are very proud of.
4. What small business trend is impacting you the most?
Companies understanding the importance of automation within their marketing campaigns are impacting our growth and really helping us to expand our client's reach.
5. Describe the company culture in three words.
Connected. Empathetic. Authentic.
6. How is the company engaged with the community?
Every month, a non-profit that our employees are passionate about is selected, and our entire team spends a half-day helping out. LaFleur also partners with one West Michigan nonprofit organization each year, building them a new website and working with them to develop their digital content.

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Michigan Celebrates Small Business (MCSB) remains on the forefront of championing small business and fostering the entrepreneurial spirit in Michigan. The MCSB's role is to serve as a catalyst for creating an entrepreneurial culture while inspiring the next generation of entrepreneurs.