Foster Swift Second Wednesday Lunch Break
November 9, 2022
Intellectual property (IP) rights can be one of a business’s most valuable assets. Your IP rights are:
- What sets your organization apart from competitors
- A potential revenue stream when sold or licensed
- How customers identify you and your particular brand
Why is discussing IP protection with legal counsel important? While it may seem that because you came up with an idea, you automatically own it and need no further protection. However, should your idea start to stand-out in a trending market and catches the attention of a competitor, imitation is not always the sincerest form of flattery.
When: November 9, 2022, from 12:00-12:30 pm
Registration: https://us06web.zoom.us/meeting/register/tJwrduiopzsvGdzuTXGPIKQwmEc6_ZIg1jyN
Please join us for our next 2nd Wednesday Lunch Break when IP attorney Emily Wisniewski joins moderator Mike Cassar to discuss:
- Examples of intellectual property
- Patents, copyrights, trade secrets, etc.
- What is a trademark?
- How can you obtain one?
- What are the requirements for a trademark to be protected at the federal level?
- The benefits of trademarking your product
- Are there any downsides to registry such as another party disputing your ownership?
- How to maintain your trademark
- What is the timeline of events to file your trademark with the US Patent and Trademark Office (USPTO)?
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Foster Swift Collins & Smith, PC is a full-service law firm founded in 1902. The firm employs 95-plus attorneys and over 100 support staff in six locations; Lansing, Detroit, Southfield, Grand Rapids, Holland, and St. Joseph. For more information about the firm, its attorneys and to access recent publications, visit www.fosterswift.com.