Michael Rogers, vice president communications for the Small Business Association of Michigan, interviews Matt Tenney, author of Serve to Be Great: Leadership Lessons from a Prison, a Monastery, and a Boardroom. The book tells his story of going from selfish to servant, while on his journey from prison inmate to monk to social entrepreneur.
He then cites numerous business case studies and research that demonstrate how putting serving first results in:
- Attracting top talent
- Increased engagement and lower turnover
- A more innovative team culture
- Better customer service
- A better ROI on marketing efforts
The book also offers practical, actionable guidance for making the shift to becoming an extraordinary leader who is devoted to serving and inspiring greatness in others.