Strong trade associations and professional organizations mean a strong Michigan. MSAE's Association Impact addresses how your organization compares with leading non profits and best practices from all corners of the non profit world.
Organization's have to offer value added information and services for members to retain and attract new stakeholders. Well know non profit consultant, Jeff De Cagna, Chief Strategist and founder of Principled Innovation, LLC, tells us how trade associations and professional organizations have to rethink how they communicate their message and mission in 2015.