Chris Holman talks with Jonathan Opdyke, CEO and cofounder of HookLogic, about what this startup company is all about, and how they have grown. They partner with leading retail and travel sites to create a closed-loop marketing engine. They create pay for click ads for manufacturers to advertise on HookLogic's brand partner sites.
The company started twelve years ago, and has grown every year, though the first several years were a slow growth. After 2011, the company has been growing significantly, and has offices in Ann Arbor and New York.
