Michael Rogers, vice president communications for the Small Business Association of Michigan, talks about the new Blue Cross’ Personal Choice PPO product with Aaron MacDonald, Director of Small Group Sales and External Distribution at Blue Cross Blue Shield of Michigan, and Dr. David Share, Senior Vice President, Value Partnerships at Blue Cross Blue Shield of Michigan. They discuss Key Differences and Marketplace Distinction, BCBSM Plan Offerings, Employer and Member Benefits, Organized Systems of Care and Michigan Providers and Organized Systems of Care and Value Partnerships.

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