Michael Rogers, Vice President Communications for the Small Business Association of Michigan, talks to Linda Daichendt, Executive Director of the Mobile Technology Association of Michigan, about creating a better digital marketing strategy, the M-Health Symposium, mobile satellite phone adapters, Apple’s uncertain future as the king of the business world, and Google trend aggregators.
Michael Rogers, vice president communications for the Small Business Association of Michigan, talks with Linda Daichendt, executive director of the Mobile Technology Association of Michigan, about the M-Health Conference, Google Mobile-friendly algorithms, cellphones for women in developing nations, how to deal with colleagues addicted to tech, Google and diversity in the workplace and whether health apps benefit healthy people.
Michael Rogers talks with Kate Synder, social media expert and owner of Piper & Gold Public Relations, about the growing importance of using video in social media, the ways that visual content drives traffic, consistent messaging versus frequency, Pinterest as the new Google and the importance of posting like a “fan” in your social media channels.
Michael Rogers talks with Linda Daichendt, Executive Director of the Mobile Technology Association of Michigan, about the importance of document security, the problem of gender discrimination in the tech industry, Grand Rapids Start Garden investing in the “Internet of Things”, voice-interactive toys, and the impact of state government spending on IT.
Michael Rogers talks with Linda Daichendt, executive director of the Mobile Technology Association of Michigan, about top tech trend predictions, enhanced Wi Fi coming to the Palace at Auburn Hills, and automakers playing catch-up with wearable technology.
Michael Antaran, CEO of Marvel Apps in Royal Oak, talks about their CARROT Pass small business marketing app for mobile technology. After Michael Anteran shares great information, Linda Daichendt, executive director of the Mobile Technology Association of Michigan, talks about super high speed Internet being installed in downtown Detroit. She also discusses the problem of small business domain names being hijacked and the top technology nuisances.
Michael Rogers talks with social media expert Kate Snyder, owner of Piper & Gold Public Relations, about the futility of trying to match big companies in social media outreach, the number one thing you can do to be effective in social media, the difference between boosted and promoted Facebook posts, and the value of Facebook video ads.
Michael Rogers talks with Linda Daichendt, executive director of the Mobile Technology Association of Michigan, about recent MTAM events and activities, Russians hacking banks, mobile phone users yearn for longer battery life, cellphones using WiFi and Sprint offering a 12 gb data plan.
Michael Rogers talks with Linda Daichendt, executive director of the Mobile Technology Association of Michigan, about wireless updates for automobiles, Apple as a potential car company, lessons of entrepreneurship from American Girl dolls, five ways for online entrepreneurs to stand out, Google’s uncertain future, and searching the “darknet.”
Michael Rogers talks with Kate Snyder, owner of Piper & Gold Public Relations in Lansing, MI, about Facebook's new Call to Action Button, the social media habits of millennials, and seven sins to avoid in using social media.
