Business Next

Michael Rogers, vice president communications for the Small Business Association of Michigan, talks with Christine Clifford, author of Let’s Close a Deal. Let's Close a Deal articulates the intuitive process that identifies how and why a deal will appeal, and then demonstrates in step-by-step detail how to present your deal in a compelling way. The book demonstrates how finding the human perspective is key to closing any deal and articulates the sale from conception, preparation, presentation to close. Author Christine Clifford is a sought-after professional speaker and author of eight books including You, Inc. The Art of Selling Yourself, coauthored with Harry Beckwith. She has direct experience closing major deals, having taken her company from a million dollar per year loss to over $54 million in sales and having signed the largest contract in the history of her industry with Procter & Gamble, doubling the size of her company overnight.

Michael Rogers, vice president communications for the Small Business Association of Michigan, interviews Lonnie Sciambi, author of Secrets to Entrepreneurial Success: Giving Entrepreneurs an Edge, Learned from Years in the Entrepreneurial Trenches No matter where a small business is in its growth cycle – startup, growth or near exit.

Excerpts of a Small Business Association of Michigan Facebook Live interview about what small business owners can do to make their computer networks safe and secure. Michael Rogers, vice president communications for the Small Business Association of Michigan, talks Chad Paalman, co-owner of NuWave Technology Partners. Chad is a member of the Small Business Association of Michigan’s board of directors. 

Michael Rogers, vice president communications for the Small Business Association of Michigan, interviews Brian Basilico, author of "It's not about you, it's about bacon -- relationship marketing in a social media world." Basilico is a nationally recognized speaker, author, trainer and adjunct professor. He brings over 30 years of marketing experience to his award- winning internet marketing company, B2b Interactive Marketing, Inc. He is a syndicated blogger, and has been featured as a guest expert in Entrepreneur and Inc. magazines, as well as various news articles, radio shows and podcasts.

Michael Rogers, vice president communications for the Small Business Association of Michigan, talks with Joe Marr, owner of Joe Marr Sandler Training in Ann Arbor. They talk about boosting business sales with reverse psychology Marr has over 20 years of experience organizing, training, coaching and managing sales professionals and sales managers worldwide. In executive sales and training positions in the corporate world, Joe was responsible for the technical and sales fundamentals training of over 1000 sales people worldwide in support of a $110,000,000 business. A native of Ann Arbor who attended EMU Business School, Joe's mission is to help business people to get as comfortable and effective in selling and sales management, as they are in the rest of their business.

Michael Rogers, vice president communications for the Small Business Association of Michigan, talks with Bryan Taggart, one of the owners of the Larkin Group in Traverse City. Taggart is a member of SBAM’s small business owner Leadership Council.

Michael Rogers, vice president communications for the Small Business Association of Michigan, interviews Aaron Fuller, principal and owner of Superior Data Strategies, on harnessing data to improve your business intelligence. Aaron is a faculty member at The Data Warehouse Institute, educating the next generation of technology leaders and developers. Aaron holds a Bachelor of Arts in Systems Analysis and Application Development from Davenport University and is a Certified Business Professional at the mastery level.

Michael Rogers, vice president communications for the Small Business Association of Michigan, talks with business coach and consultant George Scott, president of Business Consulting Services, about how to analyze financial statements and select the right accountant who can help your business success. George earned a Bachelor of Science degree in 2007 and a Master of Business Administration (MBA) in 2009, graduating at the top of his class. Both degrees were earned through SUNY Empire State College (ESC) FORUM WEST management program and its School for Graduate Studies. As a business, management, and economics adjunct college instructor for the SUNY Empire State College’s Center for Distance Learning, George teaches a number of advanced business courses, which include Consumer Behavior, Marketing Principles, Marketing Communications – Advertising and Promotion, Public Relations and Sales Management.

Michael Rogers, vice president communications for the Small Business Association of Michigan, interviews Linda Daichendt, executive director of the Mobile Technology Association of Michigan, to discuss seven tips for protecting your phone when traveling and the difficulty in proving legal injury in data breach cases.

Michael Rogers, vice president communications for the Small Business Association of Michigan, talks with business coach and consultant Tom Borg about his new book "True Small Business Brilliance", inertia and how it affects small business success and tips for finding and keeping the best employees.