Business Next

Michael Rogers, vice president communications for the Small Business Association of Michigan (SBAM), talks with SBAM Leadership Council member Kate Snyder, owner of Piper & Gold Public Relations in Lansing, about some key changes and additions to Facebook and Twitter that your need to know about for your social media marketing efforts. Mike and Kate also discuss digital marketing tips for the remainder of the holiday season, a discouraging new report on the very thin slice of the population that has high computer skills, and how to make online reviews of your small business more trusted by your customers.

Michael Rogers, vice president communications for the Small Business Association of Michigan, talks tech expert Tony Merlo, owner of SmarterPhones.net, about Christmas shopping tech trends, how to monitor credit card fraud during the holidays, unusual holiday tech gifts, the importance of periodically checking your telecommunications bills, social media as an entertainment platform and 2017 tech trends for customer engagement.

Michael Rogers, vice president communications for the Small Business Association of Michigan, talks with Joe Schodowski, co-owner and CEO of Auburn Hills-based Shelving, Inc., a provider of business and consumer shelving and storage solutions.

Michael Rogers, vice president communications for the Small Business Association of Michigan, talks with Jeff Eddington, owner of Mountain Town Brewing Company and Mary Wallace, owner of Wallace Scones.

Michael Rogers, vice president communications for the Small Business Association of Michigan, talks with Rob Pearl of CIG Capital Advisors. From their website: “Providing expert business and investment advice for 18 years through experience, leadership and innovation, CIG is dedicated to consistently understanding and addressing your needs with solutions that appeal to those who choose to elevate their success. Over the years we’ve developed a unique lifetime wealth planning process, a proprietary asset allocation methodology, created additional alternative investment options for suitable clients and performance driven business advisory services.”

Michael Rogers, vice president communications for the Small Business Association of Michigan, talks with Brian Town, CEO/Owner of Michigan Creative in Lansing.

Michael Rogers, vice president communications for the Small Business Association of Michigan, talks with George Scott, the president of mid-Michigan-based Business Consulting Services, about the value of business plans. George talks about making sure the plan is relevant, put down on paper, includes certain basic components like number of personnel and equipment needed, and has additional in-depth information as needed.

Michael Rogers, vice president communications for the Small Business Association of Michigan, talks with Tom Shea, president of OneStream Software in Rochester, a member of the 2016 list of Inc. 5000 fastest growing companies.

Michael Rogers, vice president communications for the Small Business Association of Michigan, interviews nationally-known small business advocate Chris Holman to discuss how the changing media environment is affecting small business publicity, speculation on how Trump will possibly change the H-1B visa program, how Trump’s tax proposals may affect small business and what factors motivate people to become entrepreneurs.

Michael Rogers, vice president communications for the Small Business Association of Michigan, talks with Max Lint and David Lester of VITG Global in Grand Rapids. Their company powers the new Small Business Association of Michigan Marketplace. The SBAM Marketplace is a shopping portal for SBAM members where they can shop for a variety of items, including office supplies, electronics, cleaning supplies, office furniture, data analysis services, energy efficiency products, tools and adhesive products.