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In Partnership With

Association Impact

Donna Oser, CAE hosts Association Impact, which looks into what some of Michigan’s top professional and industry groups are doing to make a positive impact for their members and for the state of Michigan. As part of MSAE, Association Impact works with all associations in Michigan.

9:00 AM every Thursday
Replay: 3:00 PM, 9:00 PM, 3:00 AM. Also a big thank-you to 2011-2018 original host Cheryl Ronk, CMP CAE and check out the 2015-2018 blogs for her MSAE content, and her successor before Donna, Taylor Benavente!


Recent Posts

MSAE Staff Special

Association Impact
December 18, 2018 6:00 PM

After seven years Association Impact is in the capable hands of a new crew. Taylor Benavente takes over as host for Cheryl Ronk, and MSAE, the Michigan Society of Association Executives is under the new leadership of Kelly Turner CAE, who succeeds Ms. Ronk after her three decades of leadership. In this episode several key team members of MSAE's staff and board share their job focus, and things they are looking forward to in 2019.

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The leadership duo at Experience Grand Rapids

Association Impact
September 20, 2018 8:00 AM

Tom Bennett, vice president of sales & services for Experience Grand Rapids joins host Cheryl Ronk on this segment of Association Impact.

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The CTA Designation

Association Impact
September 20, 2018 7:00 AM

Tom Bennett, vice president of sales & services for Experience Grand Rapids joins host Cheryl Ronk on this segment of Association Impact.

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DMO and Room Rates

Association Impact
September 19, 2018 6:00 PM

Tom Bennett, vice president of sales & services for Experience Grand Rapids joins host Cheryl Ronk on these segments of Association Impact. 

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What sets Experience Grand Rapids Apart?

Association Impact
September 19, 2018 5:00 PM

Tom Bennett, Vice President of Sales & Services for Experience Grand Rapids joins host Cheryl Ronk on these segments of Association Impact. He shares what makes Grand Rapids special and the core principles that are the foundation for success.

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The Success of Detroit Hosting the ASAE Annual Convention

Association Impact
July 10, 2018 6:00 PM

Larry Alexander, FASAE, shares the success of the ASAE Annual Convention that showcased Detroit and Dearborn in 2015.

Detroit worked hard through its comeback to be considered as a host city for this national event.

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Detroit's Vibrant Sports Venues

Association Impact
July 10, 2018 5:00 PM

The Detroit Sports Authority, part of the Detroit Metro Convention & Visitors Bureau is continuing to make a difference for the city. Detroit is one of the few cities that have four major sports facilities in it’s downtown area. Thus, the city provides a unique venue for sporting events.

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New Detroit Marketing Campaign Making a Difference

Association Impact
July 10, 2018 4:00 PM

The marketing being conducted by the Detroit Metro Convention & Visitors Bureau is making a difference.  A new campaign the Bureau is conducting through leadership with SMZ, is involving more interactive marketing.  This has led to increased occupancy and thus, new hotels. 

Larry Alexander shares information about the new boutique properties coming into the market place and the background on the decision to eliminate Airbnb’s in the city.

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Meet Larry Alexander, FASAE, President & CEO of the Detroit Metro Convention & Visitors Bureau

Association Impact
July 10, 2018 3:00 PM

Meet Larry Alexander, FASAE, President & CEO of the Detroit Metro Convention & Visitors Bureau. Learn about his career experiences, passion for making a difference and legacies created during his illustrious career with the DMCVB.

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The Change in Marketing Messages for Detroit

Association Impact
July 10, 2018 2:00 PM

In recent years, the city of Detroit, Michigan has earned the nickname “America’s Comeback City” – and rightfully so. Larry Alexander, FASAE shares with listeners the change in the marketing messages for Detroit. The campaign began in 2009 when the city began making major improvements to the Cobo Center, the hospitality venues and the city in general. Learn about these expansion efforts and the return on investment.

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