This episode features best-selling author A.J. Baime talking about his masterfully written 4-program series of half-hour stories for the Wondery Business Wars podcast detailing a century of automotive history centered on the epic competition between Ford and Chevrolet. Mr. Baime is a regular contributor to The Wall Street Journal as well as author of five books about important historical topics. One of his books, Go Like Hell, chronicles the conflict between Henry Ford II and Enzo Ferrari that resulted in Ford building a race car that beat the unbeatable Ferraris at Le Mans.
https://wondery.com/shows/business-wars/