Michael Rogers, Vice President Communications for the Small Business Association of Michigan, talks with Linda Daichendt, Executive Director of the Mobile Technology Association of Michigan.
They discuss key insights from the 2015 Internet Trends report of KPCB, a venture capital firm. One major finding for small business owners: mobile marketing is a tidal wave that will swamp other marketing tools like print and broadcast.
Thank you for your interest in this older story. Kleiner Perkins removed the 2015 report from their website. They however did publish similiar reports in 2016, 2017, 2018, and 2019. The links to those three more recent Internet Trend reports may be found (as of July 2020), at the following links.
https://vivipins.com/internet-trends/
https://www.kleinerperkins.com/perspectives/internet-trends-report-2018
https://www.kleinerperkins.com/perspectives/internet-trends-report-2017
https://www.kleinerperkins.com/perspectives/2016-internet-trends-report