Michael Rogers, Vice President Communications for the Small Business Association of Michigan, interviews Brian Basilico, author of It’s Not About You, It’s About Bacon. Brian is a nationally recognized author and speaker (and a self professed geek).

He is the Founder and President of B2b Interactive Marketing Inc., an award winning marketing consulting and production company. B2b helps companies and non-profits market their products and services through relationship marketing by effectively using online tools including, websites, blogs, email, social networking, Google, S.E.O., YouTube, and more.