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ICYMI: 100% Hustle Episode 6 - Part 4 - Heather Richard: Expanding Your Marketing Capabilities without Adding Headcount

100% Hustle
April 17, 2024 11:00 AM

Hamilton - Podcast - Hustle Logo 2 (1)

Vicki Hamilton has returned to Michigan Business Network with her new show. It shines a light on business ‘Hustlers’ who offer their advice for growing passions into side hustles and careers, and how to balance it all. Hamilton seeks to help listeners grow their own business hustle by inviting her local and international guests to share how they have built successful business careers, fulfilling side hustles and passion projects. Guests share their winning advice and lessons learned in this personal, conversational, yet informative podcast. Topics include side hustles, business startups, franchising, entrepreneurship, and of course a whole lot of hustling.

Listen below to part 4 for Episode 6 as Vicki Hamilton hosts Heather Richard, in this discussion she shares and explores the advantages of outsourcing marketing functions and introduces her company's services, and much more in the SoundCloud podcast shared below:

100 % Hustle Podcast – Sixth Episode

Summary:

Vicki Hamilton talks with Heather Richard, Managing Partner & CMO at PROJECT 16.

Host:

Vicki Hamilton, Senior Executive with International consulting experience. Founder & CEO of Executive Ideation. 

Topic: Expanding Your Marketing Capabilities without Adding Headcount

Heather_Richard_headshotGuest: Heather Richard, Managing Partner & CMO at PROJECT 16.

Guest Bio:

Bringing over 24 years of expertise as a marketing communications, digital, and ecommerce senior executive, Heather Richard specializes in growing complex and multilayered online and integrated marketing programs for globally recognized brands. With a proven track record of devising and executing successful marketing strategies, she excels in driving customer acquisition and online/offline traffic while managing budgets ranging from small to multimillion-dollar initiatives.

As the Managing Partner & CMO at PROJECT 16, Heather leads a dynamic marketing and digital consultancy, delivering comprehensive services in branding, marketing communications, ecommerce, and digital solutions across diverse industries. The strategic approach, coupled with a curated network of professionals, enables clients to achieve their goals without an in-house team, driving innovation, growth, and transformative results.

They love empowering teams and elevating strategies.

Project 16 is a marketing and digital consultancy that goes above and beyond the ordinary. With a combined 45 years of experience in marketing and digital strategies, our co-founders bring a wealth of knowledge acquired from diverse industries, both D2C and B2B. Our track record includes successful work with renowned brands such as 1-800-Flowers, Oneida, Anchor Hocking, Sears Holdings, Mazda, Whirlpool, Eli Lilly, Pfizer, Orbitz, and OTC Industrial Technologies.

Their team excels in formulating strategies that drive rapid digital advancement and substantial revenue growth. We are known for fostering strong, collaborative teams, a hallmark of our collective experience. Project 16 is your cost-effective, results-driven partner, harnessing the wisdom gained from our varied professional backgrounds to offer a tailored approach to your marketing and digital requirements. With Project 16, you gain access to seasoned professionals dedicated to elevating your business to new heights.

Blog Summary:
Heather Richard, Managing Partner & CMO at PROJECT 16, explores the advantages of outsourcing marketing functions and introduces her company's services. As an emerging entrepreneur and business owner, Heather shares insights into her journey. PROJECT 16 is a versatile marketing and digital consultancy, offering branding, marketing communications, ecommerce, and digital solutions. Contact them today to boost your marketing efforts!

www.projectonesix.com
LinkedIn – Project 16
LinkedIn - Heather Richard

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100% Hustle, hosted by Vicki Hamilton, It shines a light on business ‘Hustlers’ who offer their advice for growing passions into side hustles and careers, and how to balance it all. Hamilton seeks to help listeners grow their own business hustle by inviting her local and international guests to share how they have built successful business careers, fulfilling side hustles and passion projects. Guests share their winning advice and lessons learned in this personal, conversational, yet informative podcast. Topics include side hustles, business startups, franchising, entrepreneurship, and of course a whole lot of hustling.

9:00 AM every Monday
Replay: 3:00 PM, 9:00 PM, Tuesday 3:00 AM