President & CEO’s Message
This is a time of year to be thankful. Regardless of circumstance, there is always something to be grateful for. We have seen firsthand the financial hardship many of our Bay County small businesses have experienced over the last 8 months and have worked diligently to alleviate that strain and burden. The success of the Buy BC program, with a cash injection of over $120,000 to the 70+ participating businesses, is one example. We are thankful and grateful for both the sponsors of the program and the community members who participated by purchasing gift cards and spending their dollars locally.
“When we applied for the Buy BC program we weren’t sure what it entailed, I just knew customers could get a $25 gift card for $20. What it did was promote us across all Bay County and people throughout the community learned who we were because of the marketing program Bay Future and the Bay Area Chamber of Commerce put together. It gave customers an added benefit to come try us out and we didn’t have to reduce our profits for them to receive that,” said Tina Goodman, Owner of The Tipsy Cowboy.
Pictured above are sisters and owners of the Tipsy Cowboy, 116 W Pinconning Rd., Pinconning, MI, Janice Hebert and Tina Goodman
“When we were able to re-open after being shut down, we were struggling and needed an extra push. When we received a check after gift cards started selling, I was in shock. This program helped get us back on our feet and helped to market our business to other people in Bay County so they would know who we are. Thank you to the sponsors for giving to the program. Thank you to Bay Area Chamber of Commerce and Bay Future for helping us increase our sales and for helping to market our business!”
To read more, click here for the full press release.
Happy reading and stay safe,
-Trevor Keyes, EDFP
President & CEO
Bay Future, Inc.
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