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A Look Ahead – Website Address Change, Lithium Ion Battery and More!

FinanceDid the website address you just went to really end with “.vegas” instead of “.com?” It’s not a mistake. Companies, organizations and people are starting to forsake the familiar “.com” and “.org” internet address suffixes, using instead hundreds of new ones like “.legal,” “.restaurant,” “.solutions,” “.movie” and “.nyc” that have been coming on the market since early 2014.

While the talk of the lithium ion battery market had been focused on consumer electronics, hybrid and plug-in vehicles, the focus has taken a decided turn in the last couple of years towards stationary storage. For anyone in the battery market, this won’t come as a big surprise.

Advances in image detection software are starting to enliven one of the world’s oldest forms of advertising, the billboard. Ocean Outdoor in Britain, is rolling out an advertising system at the main train station in London that will use the technology to tailor ads to commuters. Cameras placed in the billboards will capture images of the people at the station and beam those back to computers, which will analyze characteristics like gender and age, which will help create ads displayed on the billboards. The system also beams out Wifi. In exchange, users agree to share data, which can then further refine what best to broadcast on the billboards. It will also help select ads the system can push to commuters’ mobile devices.

Much more is highlighted in A Look Ahead.

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