For any small business to stand out from the competition, it’s essential to develop a strong, identifiable brand. This workshop will teach you what branding is and why it is so important for the success of your business

We’ll give you the necessary tools for defining your company’s brand personality, image, key message, taglines and more. You’ll come away with a strong framework for constructing your company’s own comprehensive brand.

Speaker 

Laurie Lonsdorf, SBDC, Senior Business Consultant

Event Details

• Date: Thursday, March 2, 2017
• Time: 9:30 am – 12:00 pm
• Location: SBDC Capital Region Office  
•                 Lansing Community College – Washington Court Place
•                 309 N Washington Square Suite 115
•                 Lansing, Mi. 48933