Tomas speaks with George Day, Geoffrey Boisi professor of marketing and co-director of the Mack Institute for Innovation Management in the Wharton School at University of Pennsylvania, they discuss marketing strategy trends for global companies.
globalEDGE Business Beat
February 10, 2015 10:30 AM
Tomas speaks with George Day, Geoffrey Boisi professor of marketing and co-director of the Mack Institute for Innovation Management in the Wharton School at University of Pennsylvania, they discuss marketing strategy trends for global companies.