Tomas Hult speaks with Paul Beamish, Donald Triggs Chair in International Business, Professor of Management, and Director of the Engaging Emerging Markets Research Centre at the Ivey Business School.

They discuss the following:

1. The 39-country project
2. Given the core focus of the 39-country project on Africa, Paul shares insights about doing business in Africa.
3. African countries – of the 55 on the African continent – should you look into engaging with as a start.

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